Unique consumer and adviser research, with membership open across the industry
Download the synopsis of the 2016 research here
The Syndicate is an established research proposition from Protection Review which seeks to provide consumer insight for the industry to better equip providers, advisers, reinsurers and anyone involved in delivering protection solutions. Established five years ago, research from The Syndicate has so far highlighted concepts such as “imaginary cover”, “casino mentality” and highlighted the consumer’s need for certainty when considering protection purchases.
The premise behind The Syndicate is simple: to create a research community where membership entitles companies to access a body of consumer research (and to include their own tailored questions if so desired). The research costs for the main research are shared between members which make The Syndicate a great value and straightforward proposition for gaining consumer insight. Added to this, The Syndicate research report is produced each year and contains analysis and commentary from leading industry figures. This year The Syndicate offering has been widened to include adviser research and we’ve thrilled to announce that we’ve partnered with Cicero Group who will provide macro-political commentary in the main report.
As a member of The Syndicate, you’ll get to help shape what the main research looks like working with other members and our research agency, to attend any events that we hold, and to include your own questions as part of a theme within the research.
The Syndicate is uniquely participative and seeks to look as positively as possible at the challenges facing the industry. We offer two levels of membership to ensure flexibility for members. The more comprehensive of our packages allows you to have ownership of your own question set of up to 5 questions and own the full data for these questions. As a member of The Syndicate you also have the opportunity to share your findings and have an audience with an industry-wide alliance which seeks to divine the future and reveal previously undiscovered insights.
Member benefits include:
- An annual commentary on the state of the protection industry including member insights and commentary.
- The opportunity to include your own set of up to five questions as a theme owner.
- Invitation to a webinar to present research findings and other webinars from members sharing theme data.
- Full data from the core research and top line from all themes included.
- Unique research insights from protection advisers.
- Political analysis from Cicero based on the findings.
- The opportunity to use data from The Syndicate in strategic decision making.
To confirm your involvement, please email Jo Miller who runs The Syndicate offering (firstname.lastname@example.org). We look forward to hearing from you and working with you as part of a dynamic and focused research community.