Zurich’s Head of Innovation, Mark Budd responds to ProtectX5
In this special, second, follow up to ProtectX5, Mark Budd, Head of Innovation at Zurich, responds in more detail to some of the issues raised by the speakers.
We talk about the tension between underwriting and technology, the use of data and customer trust, technology and marketing communications and whether the phone is dead in the customer experience.
You can use the time stamps below to scrub through the video to watch the different topics.
- 00:00 Intro by Protection Review's Roger Edwards
- 00:40 Mark Budd explains his role as Head of Innovation at Zurich
- 01:31 Tech trends that will affect the protection market
- 03:39 Is an electronic application process the most protection has done with tech?
- 04:29 What are the tensions between underwriting and technology?
- 05:06 Can we maintain the speed of developments we achieved during the pandemic?
- 07:01 Do we use data well enough (or do we have too much)? 09:42 How can technology help with marketing communications?
- 11:54 Will we see more personalisation in protection products?
- 13:57 Is the telephone dead now we have Zoom and the like?
- 15:58 Mark's one wish for the future of protection technology
Let us know what you think of the issues and topics Mark talked about.
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